Portfolio

About Me

Hi, I’m Ilyanna! A global traveler, destination marketer, content creator, and social media professional for travel, tourism, and hospitality businesses.

As someone who spent years living abroad and experiencing the life-changing, magical moments that travel so often facilitates, it’s become my personal and professional mission to share the value of intentional, experiential, and truly beautiful travel + hospitality experiences through my own social media content and that of the aligned brands I work with.

From social videography and short-form video editing to social-first photography and social media management, I help market travel, tourism, and hospitality brands on social media through beautiful and inspiring content that is on-brand, strategy-backed, and value-packed — connecting brands with both existing and new audiences.

WHO I LOVE WORKING WITH

hotels, airbnbs, restaurants, bars, cafes, travel experiences, tours & excursions, travel companies, destinations, and tourism boards, dmos & cvbs

SOCIAL VIDEO

Hotels & Airbnbs

Below you’ll find short-form hotel/airbnb video content I filmed + edited for Instagram Reels and TikTok.

(Click an image below to view)

SOCIAL VIDEO

Restaurants, bars, and cafes

Below you’ll find short-form restaurant, bar & cafe video content I filmed + edited for Instagram Reels and TikTok.

(Click an image below to view)

SOCIAL VIDEO

Travel & Tourism

Below you’ll find short-form travel & tourism content I filmed + edited for Instagram Reels and TikTok.

(Click an image below to view)

VISUAL POSTCARDS

Travel Photography

Yangon, Myanmar

Myanmar, formerly known as Burma, is the Southeast Asian country that I had the beautiful privilege to live and work in for two years.

Brands I’ve Worked With

TESTIMONIALS

Kind Words from Clients

“Ilyanna was phenomenal to work with, and I could not recommend her more highly. She's creative, smart and has an impressive attention to detail. We worked with her to create short reels for our social media feeds, and she knocked our expectations out of the park — creating content that performed better than most we'd had prior, both developing concepts on her own, as well as bringing our internal concepts to life. And the icing on the cake was she was an absolute joy to work with. We're so sorry to see our time with Ilyanna come to an end, but hope to have the chance to work together again one day — and recommend her without any hesitation.”

— Aubrey, Associate Director at Cruise Critic

“Ilyanna is a dream to work with! She really understood what I wanted to create, was open to feedback and re-direction (of which there was very little) and she delivered a thorough, super creative, and on-brand batch of content that I couldn't have produced myself. Will definitely work with her again in the future."

— Naessa, Founder at Write Magical Digital Marketing

Tempe Tourism Case Study

Tempe Tourism is the destination marketing organization for Tempe, Arizona located in the Greater Phoenix Area. Since taking over the position as the in-house Social Media + Content Manager and with that, implementing an organic social media strategy, establishing Instagram and TikTok as our primary social platforms, prioritizing short-form video content, and leveraging partnerships with aligned creators, we’ve seen significant growth in our social media accounts.

Within 19 months, our TikTok audience has organically grown from 29K to 49.1K followers and our Instagram audience has grown from 15.4K to 38.9K followers, with our engagement rates consistently at or above industry standards.

We’ve collaborated with accounts such as Visit Arizona, Hello Angelia, and SatoShi/Helmet Nachos to generate further brand awareness for Tempe and what our destination has to offer. A major key to the success we’ve seen in these partnerships has been to ensure that our destination and brand are not only aligned with the creator’s brand, but that the sponsored post would be a natural + organic fit into the content they are already posting.

Content Creator & Social Media Manager Skills

  • Social media strategy development

  • Short-form/social videography + editing

  • Social-first photography + editing

  • Influencer/Creator partnerships

  • KPI reporting

  • Sprout Social

  • Community management

  • Social trend research

  • Social graphic design

  • Copywriting

  • Content planning + scheduling

GET IN TOUCH

ilyannasocialmedia@gmail.com / @byilyanna